Le Dico Du Social

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asha123
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Joined: Thu Jan 06, 2022 10:34 am

Le Dico Du Social

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We start with the basics. The content strategy makes it possible to establish the positioning of a company and increase its visibility. Once established, it allows you to plan and organize the distribution of your editorial content such as videos, testimonials, articles, infographics, white papers, etc. In short, it is the base for communicating on your social networks!>> We have an article that tells you everything to create an effective content layer here and here we talk about the content marketing strategy in the light of Covid-19.

EDITORIAL CALENDAR / EDITORIAL CHARTERIt is precisely from your content strategy that the editorial charter and the editorial calendar derive. Your editorial charter will be your bible for producing your content, Georgia Phone Numbers List it sets the framework to guarantee consistency in your communication. It embodies your brand identity, we find your territories of expression, your editorial pillars, the tone of your speeches, your iconography… in short, everything that makes up your brand and its positioning.

And thanks to this you will be able to define an editorial calendar in order to punctuate your speeches and create appointments with your audience. This is what allows you to operationally lead your content strategy. SOCIAL SELLINGIt is a commercial approach based on social networks to develop the company's business. Concretely, the sales teams will use these networks to listen, detect, target, exchange and finally build a relationship of trust with each contact so that they immediately think of your brand at the time of purchase.>> We have created a white paper on the subject, it's here
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