For these reasons you will want to make sure

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Understanding how to take advantage of the strengths of your Marketing team is a great exercise in business efficiency. For example if someone is very good at content in your Marketing department hiring an agency that promotes content strategies will be key to growing exponentially. If on the other hand you hire a Paid Media agency and you don't have anyone internal from analytics or Paid the dialogue will be complex. you have a solid understanding of your weaknesses and strengths before speaking with an agency.

I have ever seen how either the client or the agency minimize their weaknesses and that exercise of opacity feeds the frustration of both. Hiring an agency is to help you in those points where there are deficiencies or you Business Email List need to multiply to achieve your business objectives. If there is no exercise in transparency by both parties it is difficult to start any association on the right foot. Every agency must carry out a personalized plan for its clients even if it applies identical methodologies to all.



Therefore transparency is key to growing and facing the increasingly complex challenges of Marketing. Marketing Framework Javier Iglesias WHAT ARE THE FUNDAMENTAL ELEMENTS OF MARKETING THAT YOUR STARTUP NEEDS Many times we come across agencies that try to embed a square in a circle. What do I mean They have some pre-established services and they are going to try to sell the same service to any type of client. Let the agency do an audit of your current state it is a legitimate step to take into account.