What is Google Shopping and how does it work?

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tanisa
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Joined: Tue Jan 24, 2023 6:57 am

What is Google Shopping and how does it work?

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During 2020, Google has made it free to display your products in Google Shopping. It started with the United States in April 2020, then expanded to the rest of the world during the year. This has been the case in France since October 2020. Also note that this change initially applied only to the shopping tab and that Google later extended it to Google search. Thus, any e-commerce site can list its products for free on the Google shopping platform. As soon as I saw this ad, I rushed to the office of Davy , our angel on Google Ads, to find out what he thought.

What is Google Shopping? What is Google Shopping? Google Shopping (formerly google product search) is the benchmark platform for gaining visibility on Google, especially when you have an e-commerce site. It is a small tab that is on the page of your search results and which directly Iran Phone Number List highlights the products sought, to allow you to facilitate your search and go directly to the purchase. Internet users can search, compare and buy physical products, present in its database. These products show up when a customer uses Google to search for a product. They appear in the main search engine results page or under the Shopping tab.

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The results displayed are matched with the user's search terms , with paid-promoted products appearing outside of the free organic results. The history of Google Shopping The first version of Google Shopping was called Froogle. It was just a dedicated product search tool. Users typed in the name of a product and then saw a bunch of links to websites that offered that product. Over time, the service has improved to better compete with eBay and Amazon. For example, Google has made it possible to compare the prices of items. And then, in 2012, for some reason, it switched to the paid model.
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